Winsor & Newton Guidelines

Helping drive global consistency for famous brands

Services

  • Design Strategy

  • Wireframing

  • Communication Planning

  • Graphic Design

  • Artworking

  • Project Management

Opportunity

Colart are the worlds largest owner of Art brands, delivering premium art materials to artists around the globe.

As well as our responsibility for extensive instore communications and experiences, we also deliver comprehensive guidelines to ensure consistency in every market.

Approach

Our close working relationship with Colart and our deep understanding of the product allows us to design and author guidelines that are useful and informative at the point of use, guiding local markets through the adaptation and implementation of the suite.

“Stamp have designed our retail guidelines across several of our brands, they created the best approach to the communication design strategy to ensure ease of use across global brands in multiple markets, not an easy task. I think they are best in class and ensure our brands are activated across all in-store touchpoints in a consistent and inspiring way.”

Amelia MacDonald, Head of Retail Experience

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Solution

Stylish, engaging and informative. Our guidelines are designed to inspire and to drive customer engagement and product comprehension.

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